Marketing Campaign Specialist (Remote- United States)
Responsibilities
Are you a creative and detail-oriented marketer with a passion for crafting compelling messaging and driving impactful campaigns? We are seeking a Marketing Campaign Specialist to join the Global Campaigns & Demand Generation team within the Global Demand Center. In this role, you will strategically contribute to the execution of digital marketing and demand generation efforts while leveraging your copywriting expertise to create engaging content that resonates with our B2B audience.
This is an exciting opportunity to collaborate with cross-functional teams, build marketing assets, and support initiatives that elevate our brand and generate results. If you have a strong foundation in marketing principles, exceptional writing skills, and a proactive mindset, we want to hear from you!
- In This Role, You Will
- Collaborate with internal teams to implement marketing plans and programs, including setting up web landing pages, webinars and emails for deployment.
- Support the implementation of a content experience platform by assisting with asset preparation and loading into the content experience platform.
- Support rebranding project efforts to ensure consistency across all channels and adhering to new brand guidelines
- Assist in compiling campaign performance data for key stakeholders
- Craft, edit and proofread content to ensure messaging aligns with our brand voice and is clear and consistent across all marketing communications
Education / Qualifications
- Basic Qualifications
- Bachelor's in Digital Media, PR/Communications, Marketing, Journalism, Business or a related field
- 1-3 years experience in B2B marketing
- Self-starter who can work independently and as part of a team
- Proficient with Microsoft Office Suite
- Preferred Qualifications
- Familiarity with digital marketing tools and processes
- Understanding of Marketing Automation, CRM and collaboration tools such as Pardot, Salesforce and Wrike
- Knowledge, Skills, Abilities, And Characteristics
- Excellent verbal and written communication skills
- Understanding of marketing principles
- Organizational skills and the ability to successfully follow through with tasks
- Ability to support the marketing needs of multiple departments. The candidate must be able to manage several projects and responsibilities at once.
- Serious commitment to accuracy and quality while meeting goals and deadlines.
- Must be computer savvy and able to quickly and effectively learn new software or technology.
About Hexagon
Hexagon is a global leader in digital reality solutions, combining sensor, software and autonomous technologies. We are putting data to work to boost efficiency, productivity, quality and safety across industrial, manufacturing, infrastructure, public sector, and mobility applications.
Hexagon’s Asset Lifecycle Intelligence division helps clients design, construct, and operate more profitable, safe, and sustainable industrial facilities. We empower customers to unlock data, accelerate industrial project modernization and digital maturity, increase productivity, and move the sustainability needle.
Our technologies help produce actionable insights that enable better decision-making and intelligence across the asset lifecycle of industrial projects, leading to improvements in safety, quality, efficiency, and productivity, which contribute to Economic and Environmental Sustainability.
Hexagon (Nasdaq Stockholm: HEXA B) has approximately 25,000 employees in 50 countries and net sales of approximately 5.4bn EUR. Learn more at hexagon.com and follow us @HexagonAB.
Why work for Hexagon?
- At Hexagon, if you can see it, you can do it. Hexagon’s Asset Lifecyle Intelligence division puts their trust in you so that you can bring your ideas to life. We have emerged as one of the most engaged and enabled workplaces*. We are committed to creating an environment that is truly supportive by providing the resources you need to fully support your ambitions, no matter who you are or where you are in the world.
- In the recently concluded workplace effectiveness survey by Korn Ferry, a global HR advisory firm, Hexagon, Asset Lifecycle Intelligence division has emerged as one of the most Engaged and Enabled workplaces, when compared to similar organizations that Korn Ferry partners with.
Everyone is welcome
At Hexagon, we believe that diverse and inclusive teams are critical to the success of our people and our business. Everyone is welcome—as an inclusive workplace, we do not discriminate. In fact, we embrace differences and are fully committed to creating equal opportunities, an inclusive environment, and fairness for all.
Respect is the cornerstone of how we operate, so speak up and be yourself. You are valued here.
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