Senior Digital Campaign Manager
- Description:
- The Senior Digital Campaign Manager will be part of the NDWA Digital Organizing team...
- This role will develop digital strategy for national domestic worker programs...
- Develop comprehensive digital strategy for campaigns and projects...
- Increase NDWA’s capacity to engage domestic workers...
- Increase NDWA’s visibility and grow NDWA’s worker base...
- Run a series of experiments to test models of worker recruitment...
- Create online spaces for domestic workers to learn about their rights...
- Lead digital strategy and tactics for domestic workers...
- Identify potential domestic worker digital leaders and train them...
- Track worker engagement across digital channels...
- Create and maintain weekly reporting...
- Write as needed for online ads, video scripts, websites, SMS, and email.
- Manage interns and/or permanent staff, providing guidance, support, and supervision.
- Requirements:
- At least 3 years in online organizing and digital strategy for political campaigns, issue-based, advocacy, or political campaigns.
- Experience as a digital or field organizer for a union or membership-based association.
- Experience with data-informed online organizing, including multi-channel digital engagement tracking, list segmentation, A/B testing, and CRMs.
- Direct experience with Action Network, EveryAction, and/or other advocacy platforms.
- Experience with peer-to-peer and broadcast text.
- Direct experience with ThruText or Hustle as well as with Mobile Commons or similar broadcast SMS tools.
- Experience with the strategic use of Facebook and other social media platforms, as well as social media management systems and online tools.
- Experience with online programming and digital training development, such as learning management systems or online video production.
- Familiarity with digital strategies for engaging communities with limited access to technology.
- Experience working in networks and coalitions and excellent skills for coordination across organizations.
- Excellent time management skills, including the ability to meet deadlines, work successfully in a team, handle supervision, and pay attention to detail.
- Strong research and communication skills.
- Willingness to be coached, experiment, apply lessons, and iterate on the work continuously.
- Ability to relate to and work with diverse groups of people, as well as an understanding of the daily challenges faced by low-income communities of color.
- Previous experience working with marginalized communities or domestic workers is preferred.
Benefits:
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