Publicity Manager/Senior Publicist, Grand Center Publishing
SUMMARY:
Grand Central Publishing is looking for a highly motivated, energetic, and creative Publicity Manager or Senior Publicist, depending on experience. The Publicity Manager/Senior Publicist will be responsible for creating and implementing publicity campaigns for titles across Grand Central’s expanding fiction list, from literary debuts and commercial women’s fiction to horror, romance and science fiction. Reporting to GCP’s Publicity Director, Fiction, the position also manages several major bestselling franchise authors in the mystery/thriller space.
- Duties include:
- Publicizing approximately 15- 20 titles per year. This includes executing all aspects of a publicity campaign, including managing author tours, booking national and local media, overseeing travel arrangements, and producing events.
- Developing and maintaining close working relationships with members of the press (broadcast, radio, print, digital, trades, podcasts, etc.) and seeking out new media outlets and opportunities for fiction; brainstorming creative ideas on how to best publicize fiction to maximize exposure and sales.
- Working closely with authors on all aspects of publicity, including briefing authors for interviews and accompanying authors to publicity engagements.
- Strategizing media lists, creating press materials (full press kits, press releases, pitch & galley letters, author Q&A’s, etc.), and pitching media.
- Knowledge of the social media and influencer space as it relates to publicizing fiction
- Collaborating with key in-house departments, including Marketing, Editorial, Sales, Audio, and Subsidiary Rights.
- Developing and maintaining relationships with booksellers around the country, as well as off-site and lecture events venues.
- Planning and executing author appearances and details for trade shows, media events, pre-sell bookseller events and tours.
- Participate in GCP’s fiction task force group, including reading fiction submissions for possible acquisitions and evaluating competition in the marketplace.
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