Marketing Generalist - Part Time

Description:

As the Digital Marketing Generalist, you’ll fuel Within3’s growth by driving engagement and increasing conversions of prospects and existing customers.
• Execute against a digital lead generation strategy that supports the overall marketing strategy
• Manage Within3’s social media presence to amplify brand presence
• Own Within3’s employee advocacy program to increase thought leadership and campaign reach among internal champions
• Run Within3’s paid LinkedIn ads to expand audience engagement
• Work closely with the Events Manager to deliver pre-, peri, and post-event marketing strategy, promotional support, execution, attendee and lead list processing for both live events and virtual (webinars, roundtables, and workshops)
• Work closely with different marketing functions to align campaigns to the global strategy
• Marketing operations support, including the setup of HubSpot workflows and sales sequences
• Sales operations support, including triaging and monitoring leads
• Other duties as required

Requirements:

What you need to grow and succeed
• No less than five years of relevant marketing experience, preferably in digital channel execution
• Strong project management skills with meticulous attention to detail
• Must be highly proficient in using marketing automation technology (HubSpot) and leveraging a CRM (Salesforce)
• Experience in a B2B SaaS business; experience in the life sciences industry is a plus
• Ability to work in a remote-first and fast-paced, agile environment

Benefits:

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