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Principal Product Manager Technical, Gen AI, Amazon Ads

Remote, USA Full-time Posted 2025-07-27
  • Experience owning/driving roadmap strategy and definition
  • Experience owning feature delivery and tradeoffs of a product
  • Experience contributing to engineering discussions around technology decisions and strategy related to a product
  • 6+ years of technical product or program management experience
  • Masters or PhD in deep learning, machine learning, or related field
    The Creative X AI Gen team aims to democratize access to high-quality ad creatives (images, videos, etc.) by building generative AI-driven solutions for advertisers. To accomplish this, we are investing in text-to-image, text-to-video, and text-to-text models that will allow advertisers to generate high-quality and effective creative content quickly. The capabilities we develop will be deployed for use by advertisers and agencies. We are seeking an experienced product manager who is adept at a variety of skills, especially in working with science, development, and design teams. The right candidate will have a strong interest and aptitude in learning generative AI science, a track record of working with science teams and launching innovative products, and a keen eye for creative quality.Key job responsibilities
  • Own LLM development for ads use-cases, evaluating internal and external models, and leading a xfn team to fine-tune models for our use-cases.
  • Collaborate closely with leading scientists to develop prototypes and validate new concepts
  • Craft AI-first experiences by working closely with designers, scientists, and cross-functional teams
  • Develop a strategic vision for generative AI solutions that address customer and advertiser needs
  • Create various product artifacts, such as shaping documents, BRDs, PR FAQs, and more
  • Analyze voice-of-the-customer feedback and quality benchmark results to inform decision-making
  • Stay up-to-date with industry publications and new developments in the field
  • Ship gen AI products with significant customer and advertiser impact
  • A day in the life
  • Identify promising Gen AI techniques and partner with scientists to productize them at a rapid pace
  • Work hand in hand with scientists on problems large and small to drive your inventions forward
  • Conduct customer interviews, deep dive into Gen AI tools and data
  • Review the latest in Gen AI tech, to stay up to date on advancements
  • Quarterback a cross functional team through design, development, launch
  • Hands on experience developing and launching generative AI products or features

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.

Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $161,900/year in our lowest geographic market up to $279,900/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit https://www.aboutamazon.com/workplace/employee-benefits. This position will remain posted until filled. Applicants should apply via our internal or external career site.

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