Senior UX Email Product Designer/Developer - Operational Communications
About the position
The Senior UX Email Product Designer/Developer is responsible for designing and developing responsive emails for Target's operational communications. This role involves creating high-quality email code, collaborating with a team of designers and developers, and ensuring that emails are user-centered and aligned with brand standards. The position requires a blend of design and coding skills to enhance the digital experience for Target's guests and team members.
Responsibilities
Create world-class, responsive email code for the operational side of Target.com.
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Explore personalization and human-centered design in email communications.
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Generate new concepts and facilitate A/B testing based on feedback.
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Own final email code delivery, primarily using Salesforce Marketing Cloud.
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Create fluid, responsive front-end HTML designs and connect back-end services using AMPscript.
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Execute end-to-end testing of each email using Salesforce Marketing Cloud and Litmus.
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Participate in the UX process from discovery to production.
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Leverage insights and data to pursue user-centric outcomes.
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Create design deliverables such as journey maps, wireframes, and prototypes.
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Collaborate with designers, developers, product managers, and accessibility team members.
Requirements
4+ years of experience with HTML/CSS front-end coding for email.
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Minimum of 3 years of coding and email development for Marketing Automation platforms.
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Expertise in Adobe Creative Suite, Figma, or equivalent tools.
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Experience with Litmus, Email on Acid, or equivalent testing tools.
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Willingness to adopt new technologies and frameworks.
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Knowledge of design thinking and the design process.
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Strong problem-solving skills and ability to handle multiple priorities.
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Ability to translate technical explanations to non-technical parties.
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Passion for email design and development.
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Experience with AMPscript is a plus.
Nice-to-haves
Experience with additional email service providers (ESPs) beyond Salesforce Marketing Cloud.
Benefits
Comprehensive health benefits including medical, vision, dental, and life insurance.
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401(k) plan.
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Employee discount program.
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Short-term and long-term disability insurance.
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Paid sick leave.
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Paid national holidays.
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Paid vacation.
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